Frequently Asked Questions
Everything You
Need to Know

Questions about how Ntentify works, what's in the reports, and how to get started.

About The Service

Ntentify is a customer intelligence platform for direct response brands. We analyze real customer signals — Amazon reviews, YouTube comments, Google search queries, and Trustpilot data — and convert them into structured marketing strategy.

The output is a set of seven linked HTML reports that tell you exactly what your customers are saying, where your messaging is failing, and what your ads should actually say. We don't write ads. We produce the strategic foundation that makes ads work.

Ntentify is built for people who run ads and are accountable to results — not people who study markets.

  • Direct response brands running TV, CTV, YouTube, or paid social at scale
  • Performance marketing agencies who need to brief creative on strategy, not instinct
  • Media buyers who want to know what the message should say before they spend on placement

If the cost of a wrong message is measured in wasted media spend, Ntentify is for you.

Social listening tools tell you sentiment. SEO tools tell you keywords. Ntentify tells you what your ads should say.

We don't track brand mentions or surface trending topics. We map real customer language across four buying journey stages — Problem Awareness, Frustration, Solution Exploration, and Decision — and identify the exact messaging gaps that are suppressing your conversion.

The output is strategic direction, not a dashboard to monitor. It's a deliverable you can brief your creative team with tomorrow morning.

No. Ntentify produces the strategic intelligence that tells you what your ads should say — we don't write the ads themselves.

We give you paste-ready ad angles, before/after messaging rewrites, and strategic direction. Your creative team, copywriters, or AI tools handle execution. We sit before all of that — making everything else work better because the strategy is grounded in real signal data.

The Reports

Every Ntentify run produces seven linked HTML reports delivered as a private URL:

  • Ad Angle Report — paste-ready hooks grouped by funnel stage with proof direction
  • Message Gap Report — what customers want vs. what marketing says, with before/after rewrites
  • Customer Signals Report — real customer language organized by buying journey stage
  • Full Strategy Report — complete intelligence with all clusters and strategic recommendations
  • Market Signal Trends — brand health score, signal velocity, defection triggers, and early warnings
  • Executive Summary Dashboard — signal diagnostic with severity heat map and ad infrastructure scan
  • Client Portal — your hub linking to all reports with key stats at a glance

The Executive Summary is a live signal diagnostic — a visual dashboard showing:

  • Total signals collected and broken down by source
  • Signal distribution across your four funnel stages
  • Sentiment analysis per stage (Positive, Mixed, Negative)
  • Severity heat map — showing where your funnel is critical vs. moderate
  • Ad infrastructure scan — what tracking and ad tools are detected on your site
  • A system-generated strategic verdict

It's designed to give you the full picture at a glance before diving into the detailed reports.

Reports are delivered as a private URL — a link to a mini-site of seven linked HTML pages hosted on our secure servers. You don't need to log into any platform or install anything.

The reports are designed to look and feel like a premium agency deliverable. You can share the link directly with your team, use it to brief creatives, or present it to clients. The link remains active so you can return to it at any time.

Yes — simply share the private URL we send you. Anyone with the link can access the full report package. There's no login required.

For agencies presenting to clients, the reports are designed to be client-ready. The deliverable feels like a high-value strategy document — because the underlying analysis is that rigorous.

The Data & Methodology

We analyze real, publicly available customer signals from four sources:

  • Amazon reviews — what buyers say after purchase, including one-star complaints and five-star praise
  • YouTube comments — what viewers say on relevant category videos and review content
  • Google search queries and People Also Ask — what people are searching for before they buy
  • Trustpilot reviews — additional purchase and post-purchase sentiment

We do not use surveys, panels, or synthetic data. Every signal comes from real customers who were already in your buying journey.

Ntentify runs analyze up to 950 signals per brand. Signal volume varies depending on the brand's category, review volume, and market presence — some brands generate significantly more signal than others.

Your Executive Summary Dashboard shows the exact breakdown — total signals, reviews analyzed, video comments, and search queries — so you always know what the analysis is based on.

Every signal is mapped to one of four stages:

  • Problem Awareness — what people think before they know a solution exists. The beliefs and normalizations that delay action.
  • Frustration — what people say after being let down by current options. The specific failures that create an opening for your brand.
  • Solution Exploration — what people compare and search for proof of. The claims they need validated before shortlisting.
  • Decision — what's stopping someone from buying right now. The final objections and trust gaps blocking conversion.

Each stage surfaces different signals, different language, and different ad angles. Most brands only speak to one stage — usually Decision — and miss the other three entirely.

As part of our analysis we scan the brand's website to detect what ad tracking and marketing tools are active. This includes Meta Pixel, Google Ads, GA4, TikTok, Klaviyo, Hotjar, and other common tools.

This tells you what acquisition and retention channels the brand is running — useful context for understanding where their traffic comes from and where messaging gaps are most costly.

Ordering & Delivery

Go to our Request an Engagement page, fill in your brand details, select your tier, and submit your request. We'll review your submission and send payment options — ACH, wire, or card — before we begin.

You'll need to provide your brand name, website URL, and email address. That's all we need to get started.

Tier 1 engagements are delivered within 7 days of confirmed payment. Tier 2 engagements are delivered within 10 days. In exceptional circumstances we will communicate any delays promptly.

In exceptional circumstances — such as high order volume or technical issues — delivery may extend to the following business day. We'll communicate any delays promptly.

Ntentify offers three engagement tiers:

  • Tier 1 — Brand Intelligence starting at $3,500 — full seven-report package for one brand, same day delivery
  • Tier 2 — Competitive Intelligence starting at $7,500 — everything in Tier 1 plus a Rivals head-to-head analysis against your primary competitor, same day delivery
  • Tier 3 — Portfolio Intelligence contact for scoping — multi-brand, white-label, and recurring engagements for agencies and enterprise teams

All engagements are invoiced before work begins. We accept ACH, wire transfer, or card.

We do not offer refunds once a report has been delivered, due to the analytical work involved. If we are unable to deliver your report, you will receive a full refund.

If you have concerns about your report after delivery, contact us within 7 days and we'll work to address them — including a review of specific sections or supplemental analysis where appropriate.

See our full Refund Policy for details.

Yes. Payments are processed securely via Stripe for card payments, or via ACH and wire transfer for enterprise clients. We send an invoice before work begins — you choose the payment method that works for your company.

For Agencies

Yes. We offer white-label arrangements for agencies who want to present Ntentify reports under their own brand. Contact us to discuss white-label options and volume pricing.

Yes — that's exactly what many agencies do. Tier 1 and Tier 2 engagements are white-label ready. You purchase the analysis, we deliver the intelligence, and you brief your clients with a premium strategy document that sets your agency apart from competitors.

For a formal white-label agreement with fully branded reports, contact us directly.

Yes. If you're running multiple brands regularly or want to offer Ntentify as part of your agency's standard process, get in touch. We can discuss volume pricing, quarterly refresh runs, and custom integration into your client workflow.

Contact us to get started.

Still Have Questions?
Send us a message — we're happy to answer anything before you order.
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